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UNIQLO appoints KAWS as its first-ever Artist in Residence, redefining LifeWear. Discover how the KAWS UNIQLO Artist in Residence shapes culture.

Denim Dreams come true as Alia Bhatt is named Levi’s latest Global Brand Ambassador. Discover how the Bollywood star is leading Levi’s wide-leg revolution, redefining comfort, style, and global fashion influence this season.

Jacquemus redefines office chic with its poetic “Back to Work” campaign, transforming routine into runway with cinematic storytelling and understated elegance.

The 1979 Cadillac Seville Gucci Edition fused American automotive luxury with Italian haute couture, creating one of the boldest and rarest fashion-meets-car collaborations in history.

Nike is taking Edison Chen and his Juice Los Angeles venture to court over $126,615.68 in unpaid goods and services, despite viral headlines mistakenly claiming $126 million. Here’s the inside story of the decimal point drama that shook sneaker culture.

Timberland teams up with Sega for an ultra-limited Sonic the Hedgehog collection, featuring collectible boots and apparel, launching August 9, 2025, exclusively at Shibuya PARCO.

Gucci is facing a major labor crisis as 1,000 employees across Italy enter a “state of unrest” over unpaid welfare bonuses, intensifying pressure on the luxury house already struggling with sales slumps, leadership changes, and a competitive market.

Sneaker blind boxes are the latest craze mixing fashion with mystery. Discover which brands are doing it, why people love it, and what exclusive collabs to watch out for in this booming trend.

The Undefeated × Air Jordan 4 makes its long-awaited comeback in 2025, nearly two decades after its legendary debut. From exclusive marketing strategies to bomber jacket-inspired design, here’s why this sneaker is already one of the year’s biggest drops.

LVMH is reportedly preparing to sell Marc Jacobs. Why now, who might buy it, and what controversies surround the move? We break down the strategy and possible outcomes.

After sparking backlash for its Kolhapuri-inspired sandals, Prada is taking meaningful steps toward ethical collaboration with Indian artisans, potentially launching a “Made in India” luxury line rooted in tradition.

Louis Vuitton deepens its UNICEF partnership in 2025 by collaborating with Stray Kids’ Felix on a Silver Lockit collection—blending fashion, philanthropy, and pop culture.

PUMA teams up with Squishmallows for a second collection of sneakers and apparel featuring fan-favorite plush characters. Shop the July 2025 drop now!

Discover the exclusive New Balance x Shohei Ohtani Premium Knit Kit—crafted in Japan with limited pieces and seamless design, merging luxury, function, and athlete-driven style.

Dior and Lewis Hamilton debut a bold Fall 2025 capsule blending Afrofuturism, luxury tailoring, and sustainable design.

Téla D’Amore teams up with Jordan Brand for “The World Is Your Court”—a bold capsule celebrating womanhood, streetwear, and creative ambition. Release drops July 11 on SNKRS.

Athleisure is more than just a fashion trend—it's a lifestyle movement blending comfort, style, and performance. Discover why it's booming in 2025, who's wearing it, and the top athleisure brands to watch this year.

Back from the vault: the Air Jordan 4 "Toro Bravo" returns in 2025. We break down its legacy, why the red-hot colorway matters, and why Air Jordans remain the king of sneakers.

Anna Wintour is stepping down from Vogue after over 30 years. Here's what her exit means for the fashion world, her legacy, and what comes next.